e-Relationship Contact Builder 1.1.1

This review examines e-Relationship as a relationship-building tool rather than a conventional e-mail lead program. It targets professionals who need to capture new contacts while away from the desk, making on-the-go data collection a central feature.

Key capabilities observed:

1. Card scanning: The app allows scanning of business cards to populate the address book. Cards can be inserted into the e-Relationship database with ease, though OCR accuracy and duplicate handling are factors to consider.
2. Manual entry: New prospects can be added manually after meetings. The process is described as quick and straightforward, which can help in rapid database growth when scanning isn’t feasible.
3. Follow-up communication: It supports sending timely thank-you e-card messages after meetings, lunches, or appointments, enabling a prompt reminder of engagement.

Industry fit and usage notes:

• For financial services, banking, or insurance professionals, the app offers a mechanism to prevent overlooked contacts, potentially improving follow-up discipline.
• Operations are described as feasible on a mobile device (iPhone or iPad), supporting on-the-go data entry and messaging.
• The framework emphasizes ongoing relationship-building as a core outcome rather than merely collecting leads.

Practical considerations:

• Users can work anywhere and at any time, subject to device availability and connectivity.
• The growth claim—adding about 200 entries per year by adding four names per week—is presented as a potential outcome, though actual results will vary with activity and conversion rates.

Notes and constraints:

• An active internet connection is required to use the app.
• All features are described as free to use, though real-world experiences may vary with platform and data usage constraints.